From the January 9, 2012 issue of National Underwriter Property & Casualty • Subscribe!

Allstate Introduces ‘Claim Satisfaction Guarantee’

Allstate has introduced a program called Claim Satisfaction Guarantee, which promises customers that they will be satisfied with their auto claim service or get a credit to their auto policy.

Allstate, a publicly held personal-lines insurer, says it is the first to offer such a program.

“The Claim Satisfaction Guarantee is more than a new feature for eligible standard auto customers,” says Mark LaNeve, Allstate’s senior executive vice president of agency operations and chief marketing officer. “It is also an assertion that we have complete confidence in our claims people, our agency owners and our processes.”

The insurer says it tested the program last year in Indiana, Ohio, Michigan and Georgia. It was added, at no additional cost, to standard auto policies in the test states.

The feature is now available in 31 states, with additional states planned later in the year. Eligible customers who are dissatisfied in any way with the service on a paid auto claim can receive a credit to their premium if they express their dissatisfaction in writing within 180 days of the incident that triggered the claim, according to Allstate.

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