From the December 2009 issue of Tech Decisions • Subscribe!

Allstate Launches Roadside Help Via Smart Phones

Allstate Insurance and its Allstate Motor Club have launched a new mobile application that brings roadside services directly to drivers with iPhones and selected BlackBerry models.

Through this app, which is free to download at www.allstatemotorclub.com/mobile, Allstate is making many of its services available to nonmembers for the first time.

"We believe all motorists will appreciate the added peace of mind Allstate Motor Club members enjoy today," says Patrick M. O'Brien, president of Allstate Roadside Services. "Roadside assistance is a service drivers really appreciate when they need it, because it helps get them back on the road to their destinations no matter where they're going."

The new app uses global positioning system (GPS) technology to determine a caller's location to connect to the nearest available service provider. Drivers can initiate the roadside service in less than a minute.

Allstate Motor Club members can download the app and preregister their contact information and membership ID. Drivers without Allstate Motor Club memberships can use the app on a pay-per-use basis. When requesting roadside assistance, the app transmits the vehicle's location and service details to a nearby service provider. Once service is confirmed, the app provides the service provider's name and an estimated time of arrival.

"Making roadside assistance available via smart phones is another example of how Allstate is leveraging technology to provide service for its consumers," says O'Brien. "The app even includes a convenient survey for customers to provide immediate feedback on their experience to help us ensure our high levels of customer satisfaction."

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